Clothes for people who don’t want to fit in

Colourful fashion designed in Australia

Shop the fun stuff

Prints with personality

Small batch designs

Pink glittery flower-shaped earrings displayed on a card labeled 'No Cream' with social media handle '@nocreamthelabel' against pink and white background.

The Best Sellers

Comparison of two women wearing sleeveless tops with ribbon ties down the front, one in a red checkered pattern and the other in white, both with dark pants.
Pink bandana with strawberry print and green, red, and pink borders.
Back of a denim jacket with a beaded cherry embroidery patch
A woman wearing a purple crop top with green straps and a matching purple skirt with a green waistband and button, standing against a blue background.

SHOP

Tops & Tees

Jackets

Accessories

Customer reviews

  • I LO LOO LOOOVE the top I got! It is high quality, unique and just the way I wanted. It even had a cute little tag that said "Thanks Lena" on it. I am in awa and wish the foundress of No Cream all the best!

    -Lena

  • GREEEEEEAAAT. These shorts are fab-u-lous.

    -Jemma

  • So gorgeous! Such high quality and fits like a glove. Love it!

    -Bee Elle

  • Quality is amazing and the cotton is nice and thick. Chelsea was so easy to work with and helpful in creating a custom design for me. Price was well justified for the quality.

    -Olivia

  • Excellent customer service. Chelsea helped me pick the best size and get my top in time for an event. The style is SO cute.

    -Rebekah

  • These are my favourite earrings! They make me smile when I wear them.

    -Joy

Check out our Instagram

Milkshake print mini tote bag dropping Thursday 9th July 5pm ACST 🍧 Be quick, there’s only one available! www.nocreamthelabel.com #australianfashion #smallbuisness #handmadebag #sustainablefashion #dopaminedressing
Strawberries and (No) Cream mini tote bag coming Thursday 9th July 5pm ACST 🍓 Be quick, there’s only one available! www.nocreamthelabel.com #australianfashion #smallbuisness #handmadebag #sustainablefashion #dopaminedressing
Candy Stripe mini tote bag coming Thursday 9th July 5pm ACST 🍭 Be quick, there’s only one available! www.nocreamthelabel.com #australianfashion #smallbuisness #handmadebag #sustainablefashion #dopaminedressing
Some recent saves via @pinterest 🍬 #fashiondesigner #vintagestyle #colourinspo #moodboard
Coming soon 👛🍬 this is a limited drop of mini tote bags so sign up to our mailing list on our website to be the first to know when these cuties drop! 💗 #fashiondesigner #smallbuisness #australianfashion #dopaminedressing

FAQs

  • A: All our items are lovingly designed and handcrafted in our Adelaide studio, ensuring quality and uniqueness in every piece.

    Our graphic t-shirts are printed by The Print Bar in Melbourne and Sydney.

  • A: For made to order items yes absolutely! We believe fashion should fit you, not the other way around. Reach out to us for custom sizing options.

  • A: Sustainability is at our core. We use eco-friendly materials and practices wherever possible to minimise our environmental footprint.

    Our fabrics are printed with Next State who are accredited by Ethical Clothing Australia and use Oeko-Tex approved colourants in their printing process.

  • A: We want you to love your purchase. If you're not satisfied please contact us and we can arrange returns or refunds.